Angel Reese accused litte girls of racism after NCAA Final Four saw a staggering 71% drop in viewership compared to 2023 ā a loss of over 10 million viewers.
By Black & White Sports Editorial Team
The 2024 NCAA Womenās Final Four is in the books ā but this yearās tournament wasnāt remembered for buzzer-beaters or highlight-reel performances. Instead, it was defined by a shockingĀ 71% drop in viewershipĀ compared to the record-shattering 2023 numbers⦠and an even more shocking response from one of womenās basketballās biggest names.
After the numbers came in showing a loss of overĀ 10 million viewers, Chicago Sky rookie and former LSU standoutĀ Angel ReeseĀ didnāt point to the quality of games or lack of star power. Instead, she called out what she believes to be a root cause:
āYāall only watched last year because of the white girls. Letās keep it real. Itās racism, plain and simple.ā
Yeah. She said that.
The Drop Heard āRound the Hoops World
In 2023, the NCAA Womenās Tournament was aĀ cultural moment. OverĀ 18 million viewersĀ tuned in to see Caitlin Clark lead Iowa to the championship game against Reeseās LSU Tigers in one of the most electric matchups in recent memory. Trash talk. Swagger. Star power. It had everything ā and it showed.
Fast-forward to 2024, and the same juice just wasnāt there. Even with elite teams, highly skilled players, and Angel Reese back in the spotlight, viewership fell off a cliff āĀ down to around 5.3 million.
Thatās more thanĀ 10 million fewer peopleĀ watching.
Blame the Fans? Or Blame the Product?
Reese wasted no time chiming in, and instead of chalking it up to competition, scheduling, or perhaps fan fatigue, she zeroed in on race.
āLittle girls didnāt watch because it wasnāt about them anymore. When itās us out front, they turn the TV off. We see it every time.ā
But hereās the thing: this kind of narrative doesnāt land well when itās tossed out with no accountability.
Was the tournament as compelling without a Clark-Reese showdown? Maybe not.
Was the media coverage as relentless this time around? Definitely not.
Was the product still strong? Sure ā but were casual fans locked in? Clearly not.
Facts Over Feelings
Letās take a step back. The 2023 tournamentĀ wasnātĀ just watched because Caitlin Clark is white. It was watched because theĀ matchups were elite, the personalities were engaging, and there was a rivalry that captivated the nation. It wasĀ basketball first, notĀ identity politics.
And thatās the problem with Reeseās take. Instead of owning the fact thatĀ thisĀ tournament didnāt deliver the same sizzle ā or that the marketing and matchups just didnāt grab fans the same way ā she chose to play the race card and throw shade at an entire audience.